WMC (White Matter Communications) was launched to expand networks and deepen connections between brands and their target markets in the B2B small molecule, biopharmaceutical, and advanced therapies sectors via communication.
What’s in the name?
In the human brain, white matter creates connections and governs learning and communications pathways. Visually, white matter is often compared to a dandelion, a natural symbol for connectivity and communication because it spreads its seeds far and wide on the wind.
Brand & Campaign
Team Structure & Recruiting
Competitive Market Intelligence
Brand Evaluation & Evolution
Develop/Refine Messaging
Recognition Building
Paid/Earned/Owned/Shared (PESO) Support
Conceptualization & Planning
Writing & Copy Editing Services
Paid/Earned/Owned/Shared (PESO) Support
Conceptualization & Planning
Writing & Copy Editing Services
Interim Management Solutions
Brand or Trade Event Support
Onsite Evaluations & Optimizations
Brand Storytelling
Media Intelligence, Relations & Training
Crisis Communications
I have had the pleasure of working with Beth for a number of years to help connect me with potential authors. She knows the industry well, takes the time and effort to understand our criteria and specific needs, and has been both an efficient and personable connection. Beth coordinated a large project for us recently to create content for a special issue – with highly successful results. I wish them every good fortune in the launch of their new business!
Anne Montgomery
Editor in Chief, BioProcess International